James Arthur

Coach

"Life can only be understood backwards; but it must be lived forwards." — Søren Kierkegaard

A photo of James Arthur

© James Arthur. All rights reserved.

Who

I'm James, a coaching professional based in the UK.I'm a husband and father, with lived experience of neurodivergence and gender identity. I believe in creating a safe coaching space where you can be your true self and, if you choose, to develop your understanding of what that might mean for you.Over the last 15 years, I've led and supported teams at the University of Bath navigating growth, change, and complexity together.Both personally and professionally, I know how it feels to sit with uncertainty, looking for direction or a clear sense of purpose.What I've learnt is that the answers are within us but we rarely find them alone. Our lives are filled with the stories created with others that build our sense of identity. Telling our stories to someone who is focused completely on you often leads to insight, clarity and a greater sense of meaning.As a coach, I create calm when you're overwhelmed and give you time when you feel stuck. I can guide when you need to explore, and be a partner to help you find your way forward.

What

Life is filled with moments of uncertainty, change and dilemma. When you're facing questions, large or small, if they feel significant I can help.You might be recently diagnosed, or self-diagnosed, neurodivergent and trying to understand how it fits with who you are. You might have reached a life stage where you feel you need a new sense of purpose. You might be navigating loss.You might not know what you're feeling, but know that something isn't right, or perhaps something is missing.I can help.Coaching is often goal-driven and outcome focused, but it can also be a dialogue to explore an area of uncertainty. In my experience, aims that emerge through conversation can be the most meaningful. If you already have a clear goal in mind, let's talk about what that looks like. If not, don't let that hold you back from a transformative conversation!

How

I don't pretend to have a standard set of tools that will work for everyone (no-one actually has that!).We're human, we're unique and, together, we'll discover what works for you.The first step is a free 'discovery' call to get to know one another. This gives you time to decide if you'd like to work with me. If you're comfortable, you can tell me about what brings you to coaching and we can start to shape what a coaching partnership might look like.Video calls are the most common approach for coaching conversations, but a simple phone call can be just as effective. Depending on your location, meeting in person may also be possible. In our initial conversation, we can talk about what works for you and any accessibility requirements you might have.As a member of the Association for Coaching, I adhere to the Global Code of Ethics. I believe that operating ethically means taking care of the details. The digital tools I use are privacy-focused and environmentally responsible. You won't need to install anything or create accounts.Respecting your privacy is my priority. From your first enquiry to our actual calls, I’ve selected European-hosted, privacy-first tools to ensure your information is always handled with the highest level of security and no third-party tracking. This means that any information you share is protected by strict European privacy laws.My website only uses essential cookies.

Book a call

I offer one-to-one coaching for adults.I’m currently working towards accreditation. While I do this, I am offering sessions at a nominal fee of £10 per session.Book a free one-hour slot for a discovery call with me.You can share as much or as little as you're comfortable with. I offer an hour because I know these conversations can take time.

Contact

If you have any questions, if you're wondering if coaching is for you, or if you're a coach and interested in my work, please get in touch.

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Privacy Notice

This privacy notice tells you what to expect me to do with your personal information.
• Contact details
• What information I collect, use, and why
• Lawful bases and data protection rights
• Where I get personal information from
• How long I keep information
• Who I share information with
• Sharing information outside the UK
• How to complainContact details
Email: [email protected]What information I collect, use, and why
I collect or use the following information to provide services and goods, including delivery:
• Names and contact details
• Addresses
• Date of birth
• Health information (including dietary requirements, allergies and health conditions)
• Call recordings
• Records of meetings and decisionsI may also collect or use the following special category information to provide services and goods, including delivery. This information is subject to additional protection due to its sensitive nature:
• Racial or ethnic origin
• Political opinions
• Religious or philosophical beliefs
• Health information
• Sex life information
• Sexual orientation informationLawful bases and data protection rights
Under UK data protection law, I must have a “lawful basis” for collecting and using your personal information. There is a list of possible lawful bases in the UK GDPR. You can find out more about lawful bases on the ICO’s website.Which lawful basis I rely on may affect your data protection rights which are set out in brief below. You can find out more about your data protection rights and the exemptions which may apply on the ICO’s website:
• Your right of access - You have the right to ask me for copies of your personal information. You can request other information such as details about where I get personal information from and who I share personal information with. There are some exemptions which means you may not receive all the information you ask for. Read more about the right of access.
• Your right to rectification - You have the right to ask me to correct or delete personal information you think is inaccurate or incomplete. Read more about the right to rectification.
• Your right to erasure - You have the right to ask me to delete your personal information. Read more about the right to erasure.
• Your right to restriction of processing - You have the right to ask me to limit how I can use your personal information. Read more about the right to restriction of processing.
• Your right to object to processing - You have the right to object to the processing of your personal data. Read more about the right to object to processing.
• Your right to data portability - You have the right to ask that I transfer the personal information you gave me to another organisation, or to you. Read more about the right to data portability.
• Your right to withdraw consent – When I use consent as my lawful basis you have the right to withdraw your consent at any time. Read more about the right to withdraw consent.If you make a request, I must respond to you without undue delay and in any event within one month.
To make a data protection rights request, please contact me using the contact details at the top of this privacy notice.My lawful bases for the collection and use of your data
My lawful bases for collecting or using personal information to provide services and goods are:
• Consent - I have permission from you after I gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.
• Contract – I have to collect or use the information so I can enter into or carry out a contract with you. All of your data protection rights may apply except the right to object.Where I get personal information from
• Directly from you.How long I keep information
I will only retain your personal data for as long as necessary to fulfil the purposes for which I collected it. Information required for legal, insurance or tax purposes will be retained for seven years from the end of any engagement or contract.Who I share information with
Data processors
Zeeg
This data processor does the following activities for me: Scheduling and booking provider based in Germany.
Tally
This data processor does the following activities for me: Tally creates the forms used to collect your information. They are based in Belgium.
Carrd
This data processor does the following activities for me: Website provider. No analytics are used and only essential cookies are in use on the website. They are based in the USA.
Mollie
This data processor does the following activities for me: Mollie is a payment processor. They are based in the Netherlands.
Heinlein Hosting
This data processor does the following activities for me: Heinlein Hosting are the provider of Mailbox, my email provider and secure document storage. They are based in Germany.
Any Association (Anytype)
This data processor does the following activities for me: Secure note-taking and decentralized data storage. They are based in Switzerland (and Germany/EEA for cloud backup). They are a local-first, end-to-end encrypted platform. This means that my notes are encrypted on my physical device before being backed up. No third party, including the software provider themselves, has the technical ability to access or read your coaching data.Others I share personal information with
• Insurance companies
• Organisations I need to share information with for safeguarding reasons
• Professional or legal advisors
• Relevant regulatory authorities
• Organisations I’m legally obliged to share personal information with
• Emergency servicesSharing information outside the UK
Where necessary, I will transfer personal information outside of the UK. When doing so, I comply with the UK GDPR, making sure appropriate safeguards are in place.For further information or to obtain a copy of the appropriate safeguard for any of the transfers below, please contact me using the contact information provided above.Organisation name: Tally BV
Category of recipient: Form builder and data storage.
Country the personal information is sent to: Belgium
How the transfer complies with UK data protection law: The country or sector has been assessed as providing adequate protection to data subjects (also known as Adequacy Regulations or UK data bridge)Organisation name: Heinlein Hosting GmbH (Mailbox.org)
Category of recipient: Secure email and communications provider
Country the personal information is sent to: Germany
How the transfer complies with UK data protection law: The country or sector has been assessed as providing adequate protection to data subjects (also known as Adequacy Regulations or UK data bridge)Organisation name: Zeeg
Category of recipient: Scheduling and productivity software provider.
Country the personal information is sent to: Germany
How the transfer complies with UK data protection law: The country or sector has been assessed as providing adequate protection to data subjects (also known as Adequacy Regulations or UK data bridge)Organisation name: Mollie
Category of recipient: Payment processing.
Country the personal information is sent to: Netherlands
How the transfer complies with UK data protection law: The country or sector has been assessed as providing adequate protection to data subjects (also known as Adequacy Regulations or UK data bridge)Organisation name: StreetCred Software (Notesnook)
Category of recipient: Secure note taking and storage.
Country the personal information is sent to: Netherlands
How the transfer complies with UK data protection law: The country or sector has been assessed as providing adequate protection to data subjects (also known as Adequacy Regulations or UK data bridge)Organisation name: Any Association
Category of recipient: Secure note taking and storage.
Country the personal information is sent to: Netherlands
How the transfer complies with UK data protection law: The country or sector has been assessed as providing adequate protection to data subjects (also known as Adequacy Regulations or UK data bridge)Where necessary, my data processors may share personal information outside of the UK. When doing so, they comply with the UK GDPR, making sure appropriate safeguards are in place.For further information or to obtain a copy of the appropriate safeguard for any of the transfers below, please contact me using the contact information provided above.Organisation name: Cloudflare
Category of recipient: Security and "denial of service" protection
Country the personal information is sent to: USA
How the transfer complies with UK data protection law: Addendum to the EU Standard Contractual Clauses (SCCs)Organisation name: Google Cloud Platform (Zurich/Germany Region).
Category of recipient: Security and "denial of service" protection
Country the personal information is sent to: Switzerland/Germany
How the transfer complies with UK data protection law: The country or sector has been assessed as providing adequate protection to data subjects (also known as Adequacy Regulations or UK data bridge)How to complain
If you have any concerns about my use of your personal data, you can make a complaint to me using the contact details at the top of this privacy notice.If you remain unhappy with how I’ve used your data after raising a complaint with me, you can also complain to the ICO.The ICO’s address:
Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
Helpline number: 0303 123 1113
Website: https://www.ico.org.uk/make-a-complaint
Last updated: 16 April 2026